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A Study on the Determinants of Performance in Joint Technical Development between Small and Medium Enterprises
  • - In-Cheol Kang (Pukyong University)
  • - Na-Young Han (Kosin University)
  • - Jae-Bum Hong (Pukyong University)
[Abstract]
In this study, the effects of characteristics of management process and characteristics of partners in joint technical development by small and medium enterprises on performance of joint technical development were analyzed, examining the moderating effects of information sharing in the relationship between characteristics of partners and performance. To this end, for a period of two years from 2011 until 2012, we participated in the Convergence and Integration Technology Development Project of the Small and Medium Business Administration, to conduct surveys of small businesses which were engaged in joint technical development activities. In order to preserve the peculiarities of joint technical development businesses, the subject groups for analysis were divided into either a Primary Enterprise or a Joint Enterprise.
Among small businesses involved in joint technical development activities, for all of both primary and joint enterprises, information sharing significantly impacted the success of their ventures, in terms of management process characteristics. For primary enterprises, ion of suitable partnerships was difficult, with factors influencing the performance being, these partnerships' ability for the formation of technical cooperation networks, consensus on the objectives, and the capabilities of the responsible project managers. For joint enterprises, lack of funds necessary for technical development was a difficulty, with stable finances influencing the performance. For both primary and joint enterprises, it was the information sharing which were determinant in moderating the relationship between possession of core personnel and performance.
In order to improve the performance of small business joint technical development efforts, it is necessary to effect smooth communication and information sharing. Moreover, a suitable partnership, in terms of being able to form a technical cooperation network, stable financial basis must be ed, attended by high standards for management process.
A Case on the Foundation and Growth of Simone
  • - Hyosang You (Sookmyung Women's University)
  • - Dong-Hyun Lee (Catholic University of Korea)
[Abstract]
Simone was a top luxury handbag manufacturer in the world. Simone produced more than 18 million luxury handbags per year and it's exports reached 640 million U.S. dollars. Given that the size of global luxury market was 320 trillion won and the market size of handbags was 67 trillion won, Simone supplied about 10% of the global luxury handbags and about 30% of luxury handbags in U.S. market. Simone's major customers included famous high-end brands such as Louis Vuitton, Coach, Michael Kors, Marc Jacobs, DKNY, Kenzo, Givenchy, Burberry, Polo etc. Especially Simone started as OEM (Original Equipment Manufacturing) and evolved ODM (Original Development Manufacturing responsible for the development and production) company. Simone was a full service company integrated vertically from development and production to distribution. Based on development capabilities of material, style, and design, Simone assisted with high-end fashion brand holders and transformed labor intensive business into high value-added one. In 2015, Simone will launch their own brand, 0914 (Onineonefour). Leveraging 30 years of accumulated luxury handbag manufacturing know-how, Simone tried to become OBM (Original Brand Manufacturing) company. If 0914 brand was successful in the global market, Simone would be the first and only handbag company which owned luxury brand in Korea.
A Study on Survival Analysis of Small Business/Small Enterprises: Focusing on Businesses Supported by the Gangwon Credit Guarantee Foundation
  • - Geun-Woo Lee (Gangwon Credit Guarantee Foundation)
  • - Man-Su Kang (Korea Federation of Credit Gurantee Foundation)
  • - Sang-Kyu Park (Kangnwon National University)
[Abstract]
Small businesses and small-enterprises insufficiently able to cope with risk according to business fluctuations and information-collecting ability have a high rate of failure. Therefore, research is needed on a systematic support method to increase their viability.
The purpose of this study was to use the survival analysis technique to offer suggestions to increase the viability through estimation of survival functions of businesses guaranteed by the Gangwon Credit Guarantee Foundation (GCGF). For this purpose, the non-parametric life table method of survival analysis was used. 34,465 small businesses and small-enterprises guaranteed by the GCGF between January 1st, 2008 and December 31st, 2012 were ed, among which the materials for 29,639 were censored, leaving 4,526 for analysis.
Survival analysis was done by analyzing all businesses, area, type of industry, repayment type, business scale, gender of CEO, joint surety type, special guarantee type, property possession type, partial guarantee type, guarantee amount type, and age of CEO, and all were statistically significant excluding repayment type.
This study is important because it did not analyze materials based on new or previous reports, but materials from a regional credit guarantee foundation, and suggested plans for improvement. Results such as these are expected to be instructive in the future for workers at regional credit guarantee foundation.
The Study for the Effect of Retail Service Quality Satisfaction and Social Connectedness on the Store Loyalty in the Consumer Cooperatives
  • - Dong-Hyung Lee (Chung-Ang University)
  • - Jung-Hee Lee (Chung-Ang University)
  • - Seong-Hyuk Hwang (National Agricultural Cooperative Federation)
[Abstract]
The purpose of this study is to analyze the influencing relationship between service satisfaction, marketing mix satisfaction, customer satisfaction, social connectedness and store loyalty targeting the members in consumer cooperative and to identify its unique characteristics. The research model is composed of the effects of service factors and marketing mix factors to store loyalty through customer satisfaction and of social connectedness to store loyalty. The major results of this study can be summarized as follows. At first, 4 factors in 5 service satisfaction factors (physicality, reliability, human interaction, problem solving) and marketing mix factors (place, price, promotion) positively affect customer satisfaction. Second, customer satisfaction and social connectedness positively affect store loyalty, and path coefficient of social connectedness is higher than that of store loyalty. Third, moderating effect of environmental commitment is not significant. Analysis results of this study provide the implication that social connectedness between consumer cooperative and its members is important to store loyalty of consumer cooperative. This study is differentiated from preceding studies which analyzed consumer cooperative just with environment friendly agricultural product specialty stores in the point that latent variables reflecting the characteristics of consumer cooperative which are regarded as social connectedness were included as well as service factors and marketing mix factors.
A Study on the Relationship Financing for Small and Medium Enterprises in Pusan Area
  • - Keon-Hee Lee (Kookmin University)
  • - Sangjin Jung (Hypsung Univesity)
[Abstract]
The objective of this research is to analyze which type of bank between local or large bank the SMEs choose for loan transaction in Pusan area. That is, this research investigates which type of bank has comparative advantage in SMEs financing in that area. Under the framework of the logit model, the variables for bank choice are the firm size, credit, the relationship strength with banks, and the concentration of loans. The empirical results are as follows. First, the larger the firm size is, the more they prefer to the large banks, though their relationship is weak. Second, the higher the profit of firms is, the more they tend to choose the large banks, though their relationship is weak. Third, the stronger the relationship between the firms and banks is, the more they prefer to the local banks as a main creditor. The SMEs in Pusan area prefer the local banks specializing in regional financing because they have had the long-term relationship with the local banks. The other reasons are the emotional bond among them and convenient accessibility that is resulted from large number of local banks¡¯ branches in Pusan area, compared with the other areas. The policy implications are as follows. Firstly, it is suggested that the relationship financing for SME¡¯s should be expanded by the local banks and supported by the government policy. If the relationship financing is expanded, it is expected that the financing for start-up firms and innovative business will become considerably stable and the fixed-asset lending can be reduced in that area. Secondly, the SMEs need to keep the transparent and reliable financial statements in order to have the transaction with large banks as well as local banks because the large banks use the quantitative information mainly. Thirdly, some financial staff of local banks need to specialize in the global and venture financing in order to better support SMEs.
Differential Contribution in Public and Private Venture Capitals to the Financial Results of their Invested Firms
  • - Younghoon Kim (POSCO Research Institute)
  • - Sojin Lim (Korea Institute of Intellectual Property)
[Abstract]
This study compares the financial results of small and medium firms invested by public as well as private venture capitals between 2000 and 2006 in South Korea. Results in this paper show that public venture capitals prefer younger firms more with less tangible assets, help them in raising more long-term loan, and contribute to their growth of sales. This effect is stronger when public venture capitals cooperate with private ones via syndicated investment. However, public venture capital-backed firms reveal lower productivity than private venture capital-backed ones. These results imply that public venture capitals do not play a role of mentor to guide the sustainable growth for invested firms even if they help cash-starved and innovative firms.
The Impact of Succession Planning on Innovation
  • - Juhee Kim (Korea University)
  • - Dae-il Nam (Korea University)
[Abstract]
This study advances research on succession planning by combining impression management and agency theory in order to explore the influence of succession planning on both product and organizational innovation. We also examine how 1) governance, 2) compensation structure, and 3) technology change of the firm moderate the succession planning-innovation relationship. We test our hypotheses with a dataset of five waves of interviews with 450 firms based on HCCP (Human Capital Corporate Panel conducted from 2005 to 2013) and a financial data from KIS (Korea Investors Service) by employing random effect model. Our results suggest that succession plan has a positive effect on organizational innovation. In addition, this study presents a moderating effect of ¡®technology change of the firm¡¯ enhancing the effect of succession plan on product and organizational innovation.
Inter-firm Cooperation based Big Firm¡¯s Growth and Suppliers¡¯ Growth Ladder: Case Study of Samsung Electronics Corporation
  • - Chong Ook Rhee (Seoul Women¡¯s University)
[Abstract]
This paper is the first research in the literature to pioneer the paradigm to analyze the growth ladder relation and the dating or mating between big firm and suppliers, assuming that big firms and suppliers have maintained inter-firm cooperation (so called win-win growth), and to investigate empirically the paradigm using a firm¡¯s data provided by Samsung Electronics Corporation.
The virtuous cycle of the big firm and suppliers has been made with only suppliers which have sales worth more than 100 billion won, while suppliers which have sales less than 100 billion won decline and hence the number of suppliers decreases. The suppliers which wish to develop the virtuous cycle with Samsung Electronics Corporation have to make great efforts by themselves to achieve the sales growth higher than that of Samsung Electronics Corporation, to cross the threshold of sales worth 100 billion won.
In the analysis of suppliers¡¯ growth ladder, it is found that the correlation trend of each division sales of Samsung Electronics Corporation and average sales of the suppliers related to the division shows W or V pattern. This pattern implies that, unless suppliers¡¯s core competence has been upgraded by innovative level, the constant dating relationship between the big firm and suppliers is not easily maintained in the search of the big firm¡¯s dynamic growth under the future uncertainty.